Last updated: 28 October 2026
Trickshot Lab is a mobile basketball trick-shot game published by Optimus Games. This policy explains what the app does and does not collect.
The game has no accounts to create, no passwords and no servers of our own. Your progress - scores, top scores, records, coins, the balls and boards you own, settings and a saved practice run - is written to a file on your own device and never leaves it. Uninstalling the app deletes it.
The computer opponent in H-O-R-S-E, and H-O-R-S-E against a friend on the same phone, are played by the app on your device. Nothing about those games is uploaded to play them.
ONLINE H-O-R-S-E lets you play a friend you invite, each on your own phone. There is no matchmaking with strangers: a match can only be joined with its four-digit code, which you choose to give to your friend, and only on the day it was made. If you never play online, none of the following is collected.
To run a match the game uses Firebase Authentication (anonymous sign-in) and Firebase Realtime Database, services of Google, with servers in Belgium (europe-west1). For each match they store:
| Data | Why |
|---|---|
| Anonymous player ID | A random identifier Firebase gives this installation when you first play online, so only the two players can write to their match. It is not linked to your Google account, email or phone number. |
| The name you choose | Up to 12 letters, digits and spaces, shown to your friend during the match. It does not have to be your real name, and we recommend it is not your full name. |
| The match code and when the match was created | To find the match and to know how old it is |
| The shots | For each shot: where it was taken from, its aim and power, and whether it scored, so your friend's phone can replay it |
| Whether each player is connected | So the game can tell a player that their opponent has left |
Anyone who has a match's code can read that match, which is why codes are only shared between friends. Matches cannot be listed or searched. A code can be used for a new match a day later, which replaces the old match. We delete match records older than 30 days. To have a match deleted sooner, write to us with its code. Google's policy governs the processing: firebase.google.com/support/privacy
After a good basket the game offers SHARE. The picture of that moment is saved in the app's own temporary storage on your device and sent only to the app you pick in your phone's share menu, together with a line of text and a link to the game's store page. We do not upload it or keep a copy.
NO ADS, the STARTER PACK and some balls and boards can be bought with real money. Payment is handled entirely by Google Play: we never see your card or payment details. The app receives only a confirmation of which item was bought, so it can unlock it on your device. Google Play's own terms and privacy policy apply to the payment.
The game uses Google Analytics for Firebase and Firebase Crashlytics, services of Google, to tell us how the game is played and when it crashes. They collect:
| Data | Why |
|---|---|
| Game events | Sessions started, games chosen, shots taken and whether they scored, hints used, adverts shown and what they earned, offers shown, items bought (which item, not payment details) and shots shared, so we can see what works and what is too hard |
| Device information | Model, operating system version, language and app version |
| Approximate location, from IP address | Country-level, for counts by region |
| Crash reports | The technical state of the app when it crashed, so we can fix it |
| App instance ID | A random identifier for this installation, so events from one device can be counted together |
We see this only in Firebase's reports, and never together with your contact details, which the game does not have, or with the name you choose for online play. Google's policy governs it: firebase.google.com/support/privacy
The game shows adverts supplied by Google AdMob: one before a game of FREEPLAY or H-O-R-S-E, one when a game of BEAT THE CLOCK ends, and one you choose to watch for a HINT. If you buy NO ADS or the STARTER PACK, only the HINT advert you choose to watch remains. To choose which advert to show and to count it, AdMob collects the following from your device:
| Data | Why |
|---|---|
| Advertising ID | To select adverts and measure whether one was shown |
| Device information | Model, operating system version, language, screen size |
| Approximate location, from IP address | Country-level, to serve adverts allowed in your region |
| Advert interaction | Whether an advert was viewed, closed or clicked |
This data is collected and used by Google, not by us. We receive only aggregate counts of adverts shown and what they earned. Google's own policy governs it: policies.google.com/technologies/partner-sites
In the European Economic Area, the United Kingdom and Switzerland the game asks
for your consent before any advert is requested, using Google's consent form. You can change your
answer at any time: Settings → Privacy choices, from the gear on the home screen.
Everywhere you can limit personalised adverts from the device itself:
Settings → Google → Ads (or Settings → Privacy → Ads, depending on the
device), where you can reset or delete your advertising ID.
To ask us to delete the analytics data of your installation, or an online match, write to us at the address below. Uninstalling the app removes everything the game stored on your device.
Trickshot Lab is not directed at children under 13, and we do not knowingly collect any information from them. Online play has no chat, and players can only meet friends who gave them a code; the only thing a player writes is their name, and offensive names are refused.
| Permission | What it is for |
|---|---|
INTERNET | Loading adverts, sending analytics, purchases and online H-O-R-S-E. Everything else in the game plays offline. |
ACCESS_NETWORK_STATE | Lets the advert and analytics services check the connection before sending. |
AD_ID and the Android ad-services permissions | Let AdMob read the advertising ID and Android's privacy-preserving advert measurement. |
BILLING | Lets Google Play sell the items you choose to buy. |
WAKE_LOCK, FOREGROUND_SERVICE | Used by Google's services to finish sending queued data. |
We do not sell your data. It is shared only with the Google services named above, for the purposes above, with the friend you play online (your chosen name and your shots), or when the law requires it.
If this policy changes, the new version will be posted at this address with a new date at the top.
Questions about this policy: shahar@optimus-investments.com